New York – November 11, 2014 – HHAeXchange announced today the appointment of Mr. Greg Strobel as President and Ms. Kim Mills as Chief Operating Officer. Both executives are key additions to the HHAeXchange senior executive team, reporting to Raphael Nadel, Chief Executive Officer.

“Greg is a seasoned senior executive having spent over 25 years in the healthcare software and services industry. His broad spectrum of experience in both the public and private sectors is important both to our company and our industry,” said Nadel. “Kim brings unparalleled experience as a senior operations leader. We are excited to bring aboard an expert at building, managing and leading national and international technology organizations.”

As a prior divisional President at MedAssets, a $700M NASDAQ healthcare performance improvement company, Greg’s front-line business development and senior operational experience qualifies him as the ideal candidate as a partner and leader for the HHAeXchange management team as the company focuses on strategic growth opportunities, product development, and market expansion. Prior to MedAssets, Greg served in several senior level healthcare sales and operational roles at McKesson, Health Management Systems, and Ernst and Young.

Most recently, Kim served as the principal for Changepoint, an operational effectiveness firm that specializes in product strategy, visioning, needs assessment, process development, and implementation planning. She brings strong experience in private, public, venture and private equity firms focusing on forward thinking growth strategies, collaborative problem solving and profitability in fast-paced, high growth environments such as HHAeXchange. Prior to this role, she served as General Manager & Senior Vice President (Compliance Solutions Division) at Advanced Health Media, President and CEO at Dynamic Mobile Data, Vice President Strategy & Corporate Business Development at Dendrite International.

HHAeXchange offers products for homecare agencies and payers, Enterprise and Professional. Enterprise is a full-scale, cloud based agency management solution. Designed in the true spirit of an ERP, Enterprise is able to adapt, evolve and automate according to an agency’s existing work flow. Professional is a payer management solution, allowing for seamless case management and communication between the payer and their home care provider(s). This is especially important as multiple providers and multiple payers play a role in the patient’s care and are financially at risk based upon patient outcomes. HHAeXchange is ahead of the curve in managing these complex relationships and bridges the gaps between providers and payers.

Kaitlin Olcott, Senior Director of Corporate Marketing, HHAeXchange
(718) 964-6040
provider payer

About HHAeXchange

Founded in 2008, HHAeXchange is the leading technology platform for homecare and self-direction program management. Developed specifically for Medicaid home and community-based services (HCBS), HHAeXchange connects state agencies, managed care organizations, providers, and caregivers through its intuitive web-based platform, enabling unparalleled communication, transparency, efficiency, and compliance. For more information, visit or follow the company on Twitter, LinkedIn and Facebook.